Developers of MyNewsVu seek partners among television stations, networks and vendors of television news automation products. Roland Boucher and his co-founder Stevan Vigneaux have created a product they describe as “next generation on demand news-site software.” Messieurs Boucher and Vigneaux say they are reinventing television for the connected age.
MyNewsVu offers a personalized rundown or playlist of news stories on a station or network’s website. Recent research notes video is king of online content. Other studies indicate user experience is the must have in presentation of media. Boucher says MyNewsVu promises an “individually-personalized TV newscast to each and every viewer.” Here are a couple of ways to check on his statement. Engineers and techie types perhaps would prefer to watch the presentation of the technology and business case for MyNewsVu. Editorial professionals bored with technical information, who just want to know how it works, likely would choose to test the service itself. The links provide you both experiences.
In this age when Jon Stewart is probably the most trusted news source in the United States of America his Daily Show website is user friendly. Stewart’s site offers an easy online presentation of his comedy channel program. MyNewsVu proposes an interesting solution for broadcasters searching for new and friendlier methods to communicate with audiences, who demand content when and where they desire.
So for those interested, here’s an opportunity to get in on the development stage of technology to deliver personalized viewing experiences for television news and shape the user experience. Boucher calls for partners to help polish MyNewsVu. He says they are “currently seeking development partners from a major Network News Organization or a Newsroom Automation and/or News Production Systems Company wishing to extend their News Production Workflow to include Internet delivered TV newscasts.” Help fashion the future and reach out to MyNewsVu. Contact information is on their website and to give you a better user experience here’s Roland’s email address Roland@MyNewsVu.com.
James Rowe